From a design aspect, one will notice that websites owned by the government differ drastically from those produced in private sectors. Websites from private entities tend to be much more attractive in terms of designs and efforts to captivate the audience and turn them into a regular user or reader.

benefits forumA good example of this would be the forums located at http://www.rightsnet.org.uk/forums/. These forums are dedicated to rights and benefits of UK citizens and gives a platform, the web forum, for which users can interact and discuss the latest issues. This is is an important difference between what you will see from government run entities, even those that are closely related in subject matter.

uk benefits websiteA good example of what a government benefits website might look like is www.govukbenefits.com. From a design perspective, the website is lacking in any type of creativity whatsoever. It does not have a custom logo or any fancy graphic design. Instead, a website such as this primarily focuses on one thing and one thing only. And that is providing information. These types of government websites do no exist to entertain their readers or to dazzle them with some fancy artwork. In the case of the website mentioned before, the primary reason this website exists is to connect readers with the employment and support allowance number.

From a community standpoint, the forums at rightsnet.org.uk provide greater value. They are a place where those who seek knowledge regarding specific issues can ask the community for help and advice on issues that others have experienced. The typical purely informational website will never live up to what a community driven portal would but does have its place on the internet and services its purpose well. As long as the information they provide is easily accessible it won’t matter to readers if they have a custom logo.